Email Marketing

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Should You Send Email Newsletters Directly from Your WordPress Site?

How you send emails to your subscribers could make or break your email marketing efforts. While it may seem logical to use a WordPress newsletter plugin to send emails directly from your site instead of a professional email marketing service, doing so could hurt your campaigns. In this article, we’ll discuss the significance of email […]

The post Should You Send Email Newsletters Directly from Your WordPress Site? appeared first on Elegant Themes Blog.

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What We Know About Google AMP for Email (And How It May Affect Your Campaigns)

It’s been almost two years since the launch of the Google AMP Project. Its aim from the start was to help foster better web standards, which could result in an improved mobile experience for users. Now, the project is turning a new leaf and expanding towards email, which brings us to how this shift might […]

The post What We Know About Google AMP for Email (And How It May Affect Your Campaigns) appeared first on Elegant Themes Blog.



How to Ship & Validate New Projects Fast

This article was sponsored by MOJO Marketplace. Thank you for supporting the partners who make SitePoint possible.
Launching a new project can be costly, both in terms of time and money. After all, if it’s worth doing, it’s worth doing well. But is tha…